![]() ![]() Fusce dui lectus, congue vel laoreet ac, dictum vitae odio. Nam risus ante, dapibus a molestie consequat, ultrices ac magna. Nam lacinia pulvinar tortor nec facilisis. ![]() Nam lacsectetur adipiscing esectetur adipiscing elit. Question marks and stars are generally very demanding on these types of resourceĮ) The BCG growth-share matrix indicates that all cash cow products are highly profitable There can be practical difficulties in deciding what exactly high and low (growth and share) can mean in particular situations.ĭ) Sometimes the critical resources will not be cash but the time and energy of the key employees. In some situations, a business unit or product that is a dog may be helping other business units or products gain a competitive advantage.Ĭ) There is no definition of the market. The growth-share matrix overlooks many other factors by focusing solely on these two elements of profitability.ī) It ignores the effect of synergy between business units or products, assuming that each is independent of the others. These weaknesses include all of the following except:Ī) High market share and market growth are not the only success factors in competitive advantage. It has some weaknesses, so caution must be exercised in its use. To understand the BCG growth-share matrix, it is important to understand the relationship between _ and _ _ī) troubleshooting operational excellenceĢ) The BCG growth-share matrix was used widely, but its popularity has waned over the years.
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